The Analytics tool gives Squarespace website users a wealth of information and insight into how your site performs daily. Website hits, conversions, revenues and more can be tracked easily on this built-in reporting platform.
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WordPress powers over a third of all websites worldwide, but design costs are understandably high due to the complexity and never-ending add-on options. How does Squarespace compare?
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There are over 3.5 billion online searches performed every day! What is the best way to capture some of that action? A landing page! A landing page is different than a website. It is a standalone page that highlights a specific service, product, or idea. A landing page can be on its own or as separate pages within a website. Not only can landing pages be part of a website, but because of their power, every website should have them for enhanced SEO (allowing search engines to target them with minimal distractions).
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Are you now seeing several websites that you visit are not secure? Why are Google searches ranking sites with HTTPS over those with only HTTP? Most importantly, are you losing clients, customers or visitors to your site because it is not secure?
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Ask ten people what SEO is and you’ll probably get ten different answers. Why does Search Engine Optimization stump so many people? Google and other search engines change their algorithms constantly in order to properly prioritize websites on any search. And given that there are over 350,000 new websites launched every single day, that is a lot of competition! Here are the basics that any website needs to focus on in order to keep up and get ahead of the crowd.
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According to recent research, the average human now has an attention spans of 8 seconds which is even shorter than the attention span of a goldfish. Whether or not this is actually true, your website still needs to grab someone’s attention and hold it until you can get your message across.
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SEO, SSL, RSS, URL…. What does it all mean? Like everything else, website design has its own vocabulary. The more you know, the more you’ll be able to see all the options and explain what you really need to your website designer.
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A picture is worth a thousand words... Studies show that content with images gets over 90% more views than text alone. When was the last time you looked at a page of text and were intrigued to look again? The right picture can grab attention and draw someone in.
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Videos are a great way to engage visitors and if done well, keep them on your site longer. With the combination of visuals, audio and motion they create a compelling and immersive experience for the audience that can be more effective than text or images alone. Videos can also improve search engine optimization (SEO) efforts, increase the time spent on a website, and boost conversion rates. But are there any downsides?
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When it comes to web design, the age-old adage "you get what you pay for" often rings true. While it can be tempting to opt for the cheapest option available, especially for budget-conscious individuals or businesses (and who isn’t?), the quality of web design services is directly linked to the price you pay. Here are several reasons why it is important understand the reasons why some web designers charge more than others.
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Choosing the right web designer is important! You are trusting this person to create a digital storefront that accurately represents you and your business in the best light possible. So, what are the best questions to ask?
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Squarespace add-ons and extensions offer a world of possibilities for enhancing the functionality and design of your website. From customized merchandise, seamless shipping and taxes, to advanced marketing options, Squarespace add-ons empower you to create a unique and immersive online experience for your visitors. Let’s take a look at some of the best ones.
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When it comes to building and managing a website, there are many platforms to choose from. Two of the most popular options are Squarespace® and WordPress®. While both platforms offer valuable features, Squarespace® stands out in several key areas. Here are the top ten reasons why Squarespace could be the better choice when designing your website.
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When working with a web designer, you can expect a highly skilled professional dedicated to bringing your vision to life. A web designer will listen to your ideas and collaborate to create a visually appealing and user-friendly website that accurately represents your brand. But your web designer is not a magician. Read more to find out what you can realistically expect.
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Are you looking to take your online presence to the next level? Hiring a professional web designer could be the best decision you make for your business — or the worst. A web designer brings a wealth of expertise and creativity to the table, ensuring that your website not only looks visually stunning but also functions flawlessly. But choose the wrong designer, and you are stuck with an expensive mistake. So, what are the true pros and cons of hiring a professional web designer?
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This is a tough one and there are fierce arguments for both sides. Of course, plagiarism is bad on so many levels, and taking credit away from hardworking, talented artists is the worst. AI is like the Wild West right now with relatively no rules or guidelines. With just a few well-chosen words or images, almost anyone can recreate a master artist’s work digitally. But is it all bad? Can it be fair and ethical? Some may argue it’s just the next step up in graphic design. Let’s break it down.
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When people ask about my tech experience, I invariably start by saying I have been in tech since the first PCs came out. Yes, it’s been over 40 years. Here are some of the technological highlights that stood out to me over the last few decades.
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Modern minimalist websites make it easy for people to glance through your site and find what they need without wading through paragraphs of text. They also read well on smaller screens such as smartphones. But is there an SEO cost when having a minimalist website?
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Here are some steps you can take to start getting in front of more viewers and get the leads your business needs.
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Good color choices can evoke certain feelings and make content stand out or make it easier to read. Bad color choices can incite negative thoughts or even cause viewers to miss important information.
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