The total number of websites worldwide is approaching 2 billion, with almost another 250,000 launched daily. As the world's leading search engine, Google needs to employ a complex algorithm to determine the ranking of all these websites in its search results. While the specific details of this algorithm are closely guarded secrets, Google has provided some insights into the factors that influence website rankings. Here is a summary based on Google’s 2023 algorithm.

In today's digital landscape, having a solid online presence is essential for any business to thrive. With millions of websites competing for attention, Search Engine Optimization (SEO) is a crucial aspect of any digital marketing strategy. So what is the best thing you can do for SEO?